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The Code for America Austin Hackathon

What happens when you put 50 geeks in a house for eight hours with free soda, pizza, and beer? If you said passionate debates about whether an Imperial Star Destroyer or the USS Enterprise 1701-E...

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The cost of NOT Tweeting.

CEO of HootSuite, Ryan Holmes, wrote an insightful piece on the value of Social Media for the hip tech news site, FastCompany.com. The Takeaway: " According to an analysis [by McKinsey Global...

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Personal Facebook Analytics by Wolfram Alpha

Wolfram Alpha released a new feature: Personal Facebook Analytics. The Personal FB Analytics are Good News for online advertisers and influencers. Some quick tips to take advantage: --Power users on...

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Google+ Way More Important Than Anyone Outside of Google Realized

Most people in SEO and SEM know that Google+ is worth looking at for your online promotional strategy but usually gets trumped by other social sites like Facebook and Pinterest. It's time to think...

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Coffee Klatch or Lecture Online--How do you know which to use?

Whenever you write online, make clear with your reader the agreement whether the style will be a conversation or monologue.   At a coffee shop you expect conversation; a lecture hall, monologues. What...

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Social Media versus Social Business Strategy

There's a great article by Dave Kerpen, an expert on social businss strategy, explaining what it looks like when a company embraces social media as a resource. Many SMBs want to use social media and...

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